As ones and zeros eat the world, data science is the new process of innovation. Good product managers have always been data-driven, bringing the voice of the market to bear on the new product development process. This was traditionally done by analyzing internal data on existing customers and data generated by a variety of market research tools. The explosion of data available on the Web has changed that by adding a vast new source of intelligence on potential and existing customers, competitors, and new technologies, materials, and approaches to product development.

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This graph was super informative! 

Oh, how times have changed during my 20-plus years in the insurance industry. Data wasn’t a word we used much back in the 80s and 90s, unless of course you worked in those arcane and mysterious IT data centres.

Even amidst the computerisation of the insurance industry in the 80s, many policy documents and related files were still paper-based. In those days the data being captured came from the company’s own staff and was keyed into a mainframe terminal. The most sophisticated ones received a bordereaux file from their insurance brokers, transferred through a kind of electronic data interface or courier process – and more often than not this was just a floppy disk received in the post.

Read the full article at: blogs.sas.com

This was a terrific read. 

Despite the numerous and well-documented competitive advantages provided by big data and analytics, 39% of respondents to a recent IDG Enterprise survey said that, at least for the next 12 months, they have no big data plans. Larger enterprises in particular run the risk of falling behind competitors willing to invest in big data and analytics to better understand customers and markets, create new products, and improve operational efficiencies. Many organizations, especially SMBs, have budget constraints that require them to target their spending toward the day-to-day logistics of running a business.

Read the full article at: toptidings.net

awesome

License late readers help caught the Virginia reporter murderer, but could pose a threat to our civil liberties.

Read the full article at: www.theepochtimes.com

great post! 

Big data software now is just a small part of the overall market for information management, but it is set to increase at a compound annual growth rate (CAGR) of 50% through 2019, acording to Ovum.

Read the full article at: www.insurancenetworking.com