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Sep 03 2014

5 Vital Classes of Content: A Simple Framework

I have a picture sitting on my desk of my college rugby team.

Source: contentmarketinginstitute.com

Useful guide to get started on expanding your type of content beyond the usual informational blog post.

Written by Acme · Categorized: Curated content

Juil 27 2014

Startups Find It Easier To Get From A to B

The Series A may be the new Series B, but as first round venture fundings have flat-lined over the past year, investors are increasing their bets on B rounds. Indeed, the dollar value of Series B r…

Source: info.crunchbase.com

Series B crunch? Not really according to this data by CrunchBase which tracks most of the funding rounds. While Series A have leveled off over the past few quarters (at lest in number of transactions), Series B have kept increasing both in volume and amount.

Interestingly the Series B to Series A ratio is now above 50%.

Find product / market fit to get Series A and you’ re (relatively) safe then?

Written by Acme · Categorized: Curated content

Juil 21 2014

Wake a Sleeping Giant for Content Marketing SEO: Your Employees

Use these strategies to boost content marketing SEO and link building for your company with something you already have in-house — your employees. The social media marketing world already has a set…

Source: contentmarketinginstitute.com

The key to scaling up your content strategy might very well be here.

Written by Acme · Categorized: Curated content

Juil 21 2014

Building 4 Key Relationships Every Content Marketing Strategy Needs

Where are you right now? I’m not referring to where you’re physically located, but rather what point you’re at in your life. Maybe you’re a successful executive at a Fortune 500 company.

Source: contentmarketinginstitute.com

Written by Acme · Categorized: Curated content

Juil 21 2014

Why Your Content Marketing Team Needs a Marketing Technologist

Content marketing is evolving quickly.
First, it’s growing in scale. As quality content proves to be one of the most effective assets in modern marketing, organizations are developing a near limitless appetite for producing it.

Source: contentmarketinginstitute.com

Marketing is becoming a technology.

Written by Acme · Categorized: Curated content

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